Wakehurst’s audiences are growing rapidly, and there are exciting future expansion plans. A new masterplan aims to build over the next decade on Wakehurst’s position as one of the South-East’s leading visitor attractions, and its unique strengths as an innovative botanic, horticultural and conservation centre.
We are seeking to appoint a Head of Marketing & Development to help drive this ambitious change agenda. They will lead fresh approaches to brand, consumer marketing, media, PR and digital communications.
They will drive national profile, visitor growth, memberships and commercial income; develop new partnerships and a committed stakeholder advocacy network; and help realise funding opportunities for the significant investments planned.
RBG Kew is the world leader in plant science and conservation, with two leading visitor attractions: Kew Gardens; and Wakehurst, Kew’s wild botanic garden in West Sussex.
Wakehurst is nationally significant for its 535 acres of inspirational gardens, woodlands, nature reserves, and a vibrant programme of public events and education. It is home to the Millennium Seed Bank, the leading global wild-seed conservation project.
This is a senior Executive Team role, with an exciting opportunity to shape Wakehurst’s future and success. We are looking for a creative, experienced marketing and communications leader, able to bring fresh strategic thinking and sound planning.
You’ll be a confident, energetic team player, able to deliver long-term directions while managing fast-paced agendas with partners and funders.
Salary will be £48,537 - £58,718 per annum, depending on skills and experience. We offer a fantastic range of benefits including a broad range of Learning and Development opportunities, with access to the Civil Service training curriculum, generous annual leave entitlement for new starters, family friendly policies, a choice of competitive pensions and flexible benefits scheme.