Lead Marketing Manager

£38,000 yearly
  • The Woodland Trust
  • Grantham NG31 6LL, UK
  • Feb 01, 2019
Permanent Marketing

Job Advert

The Woodland Trust is the UK’s leading woodland conservation charity. We want to see a UK rich in native woods and trees, for people and wildlife. The Trust aims to engage and inspire people about woods and trees to help us meet our vision of creating, restoring and protecting woodland.

THE ROLE

The Lead Marketing Manager – Individual Donations will be responsible for the planning and implementation of the individual donations area. Focused on maximising income and recruiting financial supporters, the role will grow the individual donations income stream through existing and new activity including appeals, individual fundraising and general donations.

THE CANDIDATE

With experience within marketing and fundraising, you’ll have specialist knowledge of donor acquisition activity across multiple channels and be able to deliver activity to grow financial support – including direct, digital, social and experiential. Ideally you’ll have knowledge of mobile and broadcast marketing. You will have experience of “test and learn” using data to help inform decision making.

You’ll have an understanding of audiences, data strategy and best practice with the ability to lead, coach and inspire others.

WHAT YOU CAN EXPECT

There’s no other organisation like the Woodland Trust. Whatever you do here you will be supporting our work to achieve our vision and ten year strategic plan. In return, we recognise and value our people. You'll have our full support, training and opportunities for professional development, along with a contributory pension, life assurance and good holiday entitlement.