PAPYRUS is recruiting a Digital Fundraising Officer. The post holder will support the delivery of digital fundraising and communication activities and ensure the best use of digital opportunities and that those activities are integrated with offline communications and activities to maximise our charitable income. They will be a member of the Fundraising Team, but will work closely with colleagues in our Marketing and Communications Team.
1. DESIGNATION: Digital Fundraising Officer
2. HOURS: 36 per week (some planned unsocial hours)
3. SALARY: NJC Scale scp 12 - 17 (£21,589 to £23,836) + 5% pension contribution
4. LOCATION: Registered Office, Warrington
5. RESPONSIBLE TO: Head of Fundraising
6. ACCOUNTABLE FOR: Some volunteer supervision
7. PURPOSE OF POST
The post holder will support the delivery of digital fundraising and communication activities and ensure the best use of digital opportunities and that those activities are integrated with offline communications and activities to maximise our charitable income. They will be a member of the Fundraising Team, but will work closely with colleagues in our Marketing and Communications Team.
8. KEY RELATIONSHIPS
Head of Fundraising; Fundraising team, Head of Marketing & Communications; Marketing & Communications Team, Staff & Volunteers; PAPYRUS members and supporters; Press Officer; CEO & Chair & Trustees of PAPYRUS.
9. MAIN DUTIES AND RESPONSIBILITIES
9.1) Support and lead on digital fundraising activities and campaigns.
9.2) Support the design and production of digital fundraising communications, working alongside the Fundraising and Marketing and Communications Teams to develop key messages and emotive copy, storytelling and innovative fundraising asks.
9.3) Increase income received through social media accounts (Facebook, Twitter, LinkedIn, Pinterest and Instagram), digital channels and online giving pages.
9.4) Supporting and communicating with online supporters
9.5) Working alongside the Fundraising Team coordinate and report on digital fundraising income, liaising with external providers such as Facebook, Just Giving, Paypal and Blackbaud.
9.6) Analyse and regularly report on statistics to improve and inform our marketing activity (using Google Analytics, Raiser’s Edge and other reporting tools).
9.7) Alongside Fundraising Team Colleagues ensure that all online communication and income is reported effectively into Raiser’s Edge.
9.8) Work with the Fundraising Team and wider organisation to identify fundraising stories from across PAPYRUS to share on our website and social media platforms.
9.9) Proactively track and research new trends and channels on digital fundraising and the wider charity sector.
10. ADDITIONAL DUTIES
It is the nature of the work of PAPYRUS prevention of young suicides that tasks and responsibilities are in many circumstances, unpredictable and varied. All staff are, therefore, expected to work in a flexible way when the occasion arises and when tasks not specifically covered in their job description have to be undertaken.
These additional duties will normally be to cover unforeseen circumstances or changes in work and they will normally be compatible with the regular type of work. If the additional responsibility or task becomes a regular or frequent part of the member of staff’s job, it will be included in the job description in consultation with the member of staff.
It is expected that all PAPYRUS employees understand that our work is confidential and that neither details about those who use its services nor any other PAPYRUS business should be divulged to members of the public. A confidentiality agreement must be signed on taking up this post. Further details are outlined in the PAPYRUS Confidentiality Policy.
12. BASIC PRINCIPLES
The post holder is expected to be familiar with and have regard to the ethos and values of PAPYRUS and work within that framework. He/she must be prepared to operate without prejudice to all who approach PAPYRUS or work with the organisation at any level.
13. CONDITIONS OF SERVICE
Conditions of Service are broadly in line with those set out by the National Joint Council for Local Government Services. PAPYRUS has a probationary period of 6 months for all posts. Appointment to this post may be subject to satisfactory Enhanced CRB Disclosure and/or completion of Vetting and Barring Scheme checks.
See Person Specification available on our website.